Search Engine Optimization, SEO, Rankings

Order our free special report "Web Traffic Strategies: Attracting Your Warm Market" (a $99 value) and as a bonus we will will also send you our e-zine full of valuable tips.

"Amy Derr truly lives up to her company's name, Insiteful Web Design, with insightful and creative solutions for my business. Amy's expertise expands far beyond her knowledge of search engine optimization, graphic design, and marketing... she's patient, responsive, and one of the most personable people I work with. She responds to all requests quickly and professionally and always explains concepts at the level, I, the small business owner who has a million other things on her mind, understand them. In the ever-changing world of internet marketing and techno-babble, that's a rare quality, indeed!"

~ Ann Zuccardy, CEO
www.vermontshortbread.com

When consumers seek information about products or services they very often turn to a search engine to find the answer. Search engines allow consumers to search blogs for unbiased reviews and information as well as websites to make purchases or locate services.

Search engine optimization is the collective process in improving a website's rankings within the organic listings of search engines. Insiteful Web Design offers search engine optimization services (also known as SEO or web optimization) to both existing and new clients. With more and more consumers searching for products and services online, it has never been more important to ensure that your website is performing in the major search engines.

3 Good Reasons to optimize your website:

Having a website is no longer enough. Optimized websites used to be the exception in most sectors - it's fast becoming the rule.
If you are not currently at the top - someone else is! Somebody needs to be at the top of the search results and no matter how nice your site is that won't mean Google places you above the many other sites offering the same product or service as you do.
Our habits have changed. More people than ever are abandoning traditional methods of finding businesses and services in favor of using the web, placing even more importance on being able to be found online.

Organic Vs Pay Per Clicks (PPC)
search engine optimization seo It is important to understand the difference between 'organic website optimization and 'paid listings'. Please see the diagram to the right.

Paid listings can be purchased through 'PPC' such as Google's Adwords service and can achieve results almost instantly. However once you stop paying or 'bidding' your website will disappear altogether. The purpose of organic optimisation is to achieve long-term high ranking listings in the 'free & natural' section of the search results. This ensures that your website appears 24 hours per day and can work out substantially cheaper than using PPC.

Our Process
Insiteful Web Design will begin by having our SEO consultant provide you with a free analysis of your website. This will be followed up by a phone call in order to discuss the findings of the report and what to expect with regards to SEO.

We never prescribe a set course of action as your particulr needs and challenges will be unique. From experience most truly successful websites will employ SEO web design and search engine marketing and usually some kind of email marketing in unison.

Get started by requesting your free SEO analysis today!

We can also customize a package for you if you are in need of multiple services. Contact us for details!